I am new to email marketing and I need the basics to be in place, in order to begin.
As I am to create my first email campaign, I am unsure how I should manage the newsletters in Gsuite/Gmail. I can see two ways of handling this, but I can't any recommendations, whether one of these is even a good choice.
- I could have a dedicated email for newsletters and by that a dedicated user in Gsuite. But will a newly created email affect opening rates, and can I set up another email for replies, or would I just forward any replies, should there be any?
- I'm thinking if it is possible to have a Gsuite group as a sender, and if so, would that affect openings rates?
So, what is the best setup in gsuite/gmail for handling newsletters?
Please save me from my ignorance.
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source https://www.reddit.com/r/Emailmarketing/comments/f7ai0x/how_do_i_setup_gsuitegmail_for_newsletters/
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