Sunday, February 16, 2020

How I Track Subject Line A/B Tests

Do you guys track Subject Line A/B test results? In my google sheet I have 2 tabs, one with all the results and a second tab where I calculate the average open rate per Subject Line Category. Here it is: Google Sheet

If you think it might be helpful for you, Copy it!

I wrote a blog post that talks more about the categorization: Find Out What Type of Subject Line Works – Google Sheet Included

submitted by /u/westerosi_
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source https://www.reddit.com/r/Emailmarketing/comments/f50jts/how_i_track_subject_line_ab_tests/

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