Top Ethical Hacks For Email Marketing

1. The Perfect Subject Line
2. Little Bit More Personalized
3. Single Call To Action (CTA) Per Email
4. Proper Segmentation
5. An Unsubscribe Link
6. Don't Use Image Alone

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source https://www.reddit.com/r/Emailmarketing/comments/g1le51/top_ethical_hacks_for_email_marketing/