Just started working for a very small Pharma company. We want to bring our email marketing in house. We don’t do a lot around email so there isn’t a good return on the cost of paying an agency.
I’ve been looking at email software like MailChimp, ActiveCampaign, Campaign Monitor, etc and none of them allow marketing of Pharmaceutical products or medicines.
The industry norm is Marketing Cloud which is way out of our budget.
We need simply to send out campaigns with a basic automation. HIPPA compliant is nice but not necessary. Just need a tool that allows Pharma products.
Any suggestions?
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source https://www.reddit.com/r/Emailmarketing/comments/iiuzep/small_pharmaceutical_company_looking_for_an_email/
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