Retail Store Revenue, last 30 days:
Total Store Sales: $41,119
Email Marketing Sales: $7,257 (18%)
$/Recipient: $0.17
On average I have seen retailers earn 20% of their business revenue through email.
What is your experience? What percentage of revenue should come from email marketing for an e-commerce store?
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source https://www.reddit.com/r/Emailmarketing/comments/k2r7h6/how_much_revenue_should_come_from_email_marketing/
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