Cold Email: Improve Subscriber Confirmation by Uploading a Custom Logo

Improve Subscriber Confirmation by Uploading a Custom Logo

The first challenge of every email marketer is to improve subscriber confirmation. As a double opt-in service, TrafficWave provides a way for you to know your list is targeted and motivated to receive your information as they have personally confirmed their request. One of the steps in the process is that, right after they submit their information, they get a notification with instructions to open their email and click a confirmation link.

If you are using a custom confirmation message, you are giving yourself a definite advantage as your new subscriber gets a message that is clearly connected directly to your offer.

If you are managing your own site or blog, you can also use custom landing pages to improve subscriber confirmation.

Another way to improve subscriber confirmation is by uploading your own custom brand logo. This can be a photo or logo image you load to your TrafficWave Auto
Responder Campaign that is displayed at the top of your subscriber confirmation message and at the top of any TrafficWave custom landing pages.

This is a great way to keep your image and branding “front of mind for your new subscribers.

Here’s a quick video that walks you through the basic steps: