Thursday, November 14, 2019

My total clicks vs. unique clicks seems bizarre - possible explanations?

Hi all:

I'm auditing some campaigns and there are a few outliers where the ratio of total clicks to unique clicks seems totally implausible. It hasn't affected all campaigns but I'm searching for possible explanations. Ideas?

submitted by /u/CharlesAveMktg
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source https://www.reddit.com/r/Emailmarketing/comments/dwewfh/my_total_clicks_vs_unique_clicks_seems_bizarre/

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