Wednesday, September 9, 2020

Do you feel the need to use an all-in-one email suite?

To manage email effectively, both transactional and marketing, you need to cover these areas:

1 design the email template, possibly collaboratively;

2 test how a template looks on various devices;

3 trap emails to ensure only correct emails are sent;

4 spammyness checking;

5 invalid tags/syntax checking;

6 deliverability monitoring;

7 email authentication monitoring;

8 blacklist monitoring; both IP and domain;

9 email list hygiene management;

10 email analytics.

Currently we cover these areas by stitching various services from multiple locations. But we feel it would be better to have something that's all-in-one, more streamlined and automated. That would make us less worried and more productive, and email quality higher.

Do you have the same need?

submitted by /u/shoorlyne
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source https://www.reddit.com/r/Emailmarketing/comments/ipeyt8/do_you_feel_the_need_to_use_an_allinone_email/

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