I have a client who is looking for guidance on creating an ebook. She calls it an ebook. But it's really just going to be a lead magnet with her blogs in it, that she'll give away in exchange for emails. She has 50+ blogs on life coaching.
I am using Upwork to get the design done, but all of the "ebook" freelancers are mentioning things like ePub, but now that I think about it, I feel like she just needs a PDF. Curious if anyone's created an ePub and if it would be effective as an attachment to an email.
Also, curious to hear people's thoughts on her creating a lead magnet with all of her blog posts vs something like "10 most popular blog posts" to boost that interest. Then could use the remaining blogs to send out every week or something.
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source https://www.reddit.com/r/Emailmarketing/comments/l8zrju/client_wants_an_ebook_how_should_i_go_about_doing/
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